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Importance of a Good First Impression

How can you convince prospective clients that you provide a better service and product from the rest of the competition? The key to a good first impression is to present yourself appropriately. They say, “A picture is worth a thousand words.” It only takes a quick glance, maybe just a few seconds, for someone to form an opinion about you.

There are a few questions to ask when approaching a newly designed website. Who is your target audience? How will you get people to your site? What kind of questions will visitors have? What should visitors do once they are on your website? How will you stay in touch with visitors? These are the questions you have to ask yourself when making the step in choosing a new website design. Since current clients already know plenty about you; testimonials and great looking portfolios can showcase positive reviews and projects about your business. Unfortunately, none of these things make much of a difference because the only thing new potential clients know about your company, products, or services is what they perceive when first visiting your new website. To best illustrate this would be to take a look at before and after projects completed. The difference between gaining or losing a prospective client can all but happen within the first few seconds of landing on the homepage.


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Blog » Importance of a Good First Impression